Services – I-Infomedia Ltd

I-Infomedia Limited is one of the fastest rising mobile content/service provider & application aggregator of Bangladesh. Within a few months of operation it is already connected with every single Telecom Operator in the country. i-infomedia Limited is currently connected with the 6 major operators GrameenPhone Bangladesh – a subsidiary of Telenor Norway, AKTEL – TM International (BD) Limited, Citycell – Pacific Bangladesh Telecom Limited, Banglalink – ORASCOM TELECOM Company, Teletalk – Teletalk Bangladesh Limited & Warid Telecom Bangladesh LTD. I-infomedia intends to provide SMS based solutions to the services offered by various institutes, organization & enterprises.

I-Infomedia Limited Objectives

To accelerate content & application development business for mobile phone.
To provide audience interactivity platforms for the electronic Media
To provide the value added services this would always reflect commitment to the society and mankind.
To introduce new technologies and know-how for content & application business into Bangladesh market.
Convert mobile phones to a platform of different degrees of communication and information rather than just a tool for one to one communication.

Our Services

SMS is Cost-effective

As a communications medium, SMS is the most cost-effective way of communicating to any mobile audience. Data is transmitted via different mobile channels than voice, and can be delivered to a handset at a fraction of a voice call. The fact that SMS can be sent out in bulk to large groups of recipients in a manual or automated manner further means that fewer resources are required to action the communication.

High Reach

Globally, there are around 7 times more mobile handsets than there are Internet access points. This means that more people can be reached via SMS than with, for instance, e-mail or fax communications. Especially in developing countries, the lack of non-mobile delivery mechanisms is aggravated. SMS is at the same time mobile, in the sense that recipients can be reached wherever they are. Further to the above, using the correct gateway will allow for global reach, with the same features, delivery and cost as a local message.

High Response to Calls-to-Action

Because SMS is an extremely personal means of communication, and handset screens are seen as nonpublic real estate, there is a high level of attention for any text message that is received by the individual. Almost invariably, the whole message is read, which is really easy since the protocol is constrained to delivering 160 characters (if no concatenation is used). These factors induce a higher than average response rate to a call to action, as there are high attention levels to incoming messages. At the same time, of course, it means that abuse and unsolicited messages are aggressively reacted upon.

Immediacy

An SMS is typically delivered within seconds, depending on the SMS infrastructure, message traffic, and of course on the handset being switched on and within coverage. Because messages are pushed to the handset by the delivering network’s SMSC and does not rely on the recipient retrieving it from a server, it is an extremely reliable means of getting time-sensitive messages to recipients. Whether a message is sent to 50 people in a foreign country, or simply to a staff member on the way to a meeting, it is an effective way of communicating directly to the intended recipient as close to real time as possible.

Automation

Should a business integrate SMS with its existing (legacy) database environments, SMS can be automated as easily as it is to automate the sending of e-mail. I-infomedia, for instance, allows for generic protocol integration such as e-mail, FTP, HTTP, SMPP, XML and windows application systems to its gateways. The business is then able to automate or scripts the messages, which means that a bank can easily send automated balance updates, a financial firm stock prices based on movement, etc.

Reliability

Since SMS was launched, it has excelled as an acceptable communications medium. Due to continued increase in reliability, with end-to-end solutions providers such as i-infomedia committed achieving 100% reliability, it is widely accepted as new business communications channel.

Message Reporting

SMS messages can be saved on your existing IT infrastructure, but is also logged with a full message report by the system that i-infomedia employs. Messages can be searched based on date, content, destination number and product or ID employed. This allows full tracking and reporting, which allows the business to exercise control.

Personal and Discreet

One SMS - one recipient. SMS messages are sent to individual mobile handsets where it is personal and aimed at that specific individual, allowing for compelling one-to-one communications. SMS is different from other kinds of mass media, in that it is direct and private. Communication to a mobile handset is therefore also dangerous, if not well thought out and relevant.

Customization

As with the automation of messages, SMS can also be customized, even if sent in bulk or by an application. This can be done with the use of SMS merge applications, or through existing database functions and queries, which are directed to the SMS gateway. No additional infrastructure may be required to send personalized mobile messages, thereby increasing the relevance for the recipient.

Effective Benefits

Audience feedback can be evaluated at any time of the day.
Credible & effective method for evaluating consumer feedbacks.
Reputation of organization increases through use of state of the art technology.
Increases customer satisfaction.
Alternative media exposure.
New market development.
State of the art technology increases “feel good” factor among the message recipients.
Projects more responsive image to client on behalf of the organization.
Above all introducing a Value Added Service which reflects positive attitude towards the institution.

Architectural Overview of I-Infomedia Ltd.

Connectivity: SMPP, UCP, CIMD2, WEB Service, SOAP, HTTP & other proprietary protocols.
Charging mechanism: MT, MO, MT flexible charging mechanism
Port Features: Port Forwarding, segregation, routing capability.
Backup: Transparent Database Mirroring capabilities & Load Balancing.
Scalability: Offers scalability, unlimited opportunity for development and evolution of your sms applications and services.
Administrations: Offers simple user administration, convenient system monitoring and a statistic overview of the message traffic.

WAN network connectivity Overview

I-infomedia is connected with 6 major operators using fiber-optic private intranet. Our internal network routed through a Cisco C1111-8P with Security License router. SMPP protocol and MM7 are used for data synchronization to facilitate our valued subscriber. We are also using web interface that manages all of the mobile contents and also integrated with the operator platforms and external content providers. In part of network communication, we are connected VPN and Internet that depends on the operator policy. and Switch:One C1000-24T-4X-L